Let’s Write Friendlier Blog Posts, Shall We?

Everything old is new again…

SORTING THROUGH ANOTHER BOX of stuff I inherited from my mother and her sisters, I found a small booklet, Let’s write Friendlier Letters by Earle A. Buckley, Director of the The Buckley Institute, Philadelphia, PA.

This booklet, published in 1945, is described as: “A practical course in MODERN LETTER WRITING.” It is 36 pages long and has 21 points intended to help you become a better letter writer.

If I may be so bold as to summarize, the gist of the advice in the booklet boils down to 3 smart writing tips: be concise, be conscientious, be personable.

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AS I UNDERSTAND THEM, the 21 points are as follows:

  1. Every letter is a sales letter.
  2. Make friends with people by understanding their perspective.
  3. Stereotyped, trite, hackneyed phrases serve no useful purpose in letter writing.
  4. Words cost money so eliminate unnecessary ones.
  5. Your opening sentence is your first impression.
  6. Stop writing when you’ve said what you need to say.
  7. Prepare yourself mentally so that you’re thinking clearly about the subject you are about to discuss in your letter.
  8. Your letter must have personality if it is to be perceived as truthful.
  9. Stay away from long sentences because “they’re dangerous.”
  10. Letters are either categorized as “inquiry” or “answer.”
  11. Write in a way that makes the letter look pretty while molding opinions in your favor.
  12. When answering a complaint you must show you understand why the complainant is upset, then move the discussion to friendly terms quickly.
  13. Use contractions to make the tone of your letters seem conversational and natural.
  14. Don’t write like a telegram because your letter won’t be perceived as written by a friendly human being.
  15. Look at the appearance of your letters as you would the appearance of a salesman.
  16. Tell enough to be interesting, but not everything.
  17. Write so that your ideas flow logically + smoothly from paragraph to paragraph.
  18. Your relationship with your stenographer needs to be one of effective teamwork.
  19. Avoid form letters that look “form-letter-ish.”
  20. Get in the habit of editing your letters, you’ll become a better letter writer.
  21. To be an effective letter writer you must sell yourself first so that your tone will be a friendly one, sure to increase your business.

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WITH THE EXCEPTIONS OF Point 4 [words don’t cost money in the blogosphere] and Point 18 [who has a stenographer?], I’d suggest that these points are amazingly good advice for today’s modern blogger.

Good advice that is spot on IF you want to write friendlier, well-received blog posts. Perhaps you do, perhaps you don’t. Who am I to say what it is that you want to do with your blog?

However, if’n you’ve been wondering how to zhoosh up your blog making it more convivial in these stressful, antagonistic times, then may I suggest you heed this old-time letter-writing advice from 1945.

Just a friendly thought. Agreed?

Miscellaneous: The Good, The Weird, The Charming

[I’m using the Block Editor for this post attempting to learn its features. Today I am putting images in the middle of my copy. *fingers crossed*]

THE GOOD: our absentee ballots came in the mail last week and we immediately voted. At home. With no lines or cranky poll workers to harsh my mellow. It was wonderful and calm.

Then we put double the required postage on the envelopes holding our ballots, drove to the post office and mailed them– like the good, moral, and conscientious American citizens that we are.

HAVE YOU VOTED YET?

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THE WEIRD: a well dressed woman without a mask on came to our front door and rang the doorbell. I didn’t know her from Adam Eve, so I shouted to her through the door sidelights to back up and I’d open the door. She would not do so instead continuing to ring the bell, then using the knocker, and finally pounding with her fist on our front door.

I yelled “NO” to her, at which point she used the phone function on her Apple watch to call to someone named Ellen. I could hear the conversation through the door. She accused Ellen of not answering her door; eventually Ellen convinced this wacko woman that she was at the wrong house. The woman looked in at me and laughed, offered no apology, then went on her way.

WHAT IS WRONG WITH PEOPLE?

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THE CHARMING: out for a walk in our neighborhood I walked by a house where Little Sister, age 5, was playing by herself in the front yard. Her two older brothers, ages 7 & 9, were playing together in the driveway, loudly, competitively, locked in a battle for a ball.

Little Sister skipped over to see me as I walked by. I said “Hi! to which she replied, “I’m playing. I love me.” Then she skipped back up toward the house, about as happy and self-assured as a person could be.

NOW ISN’T THAT DELIGHTFUL?

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The One About The Deck Stairs Betraying Us [No One Was Hurt]

CLOSED FOR REPAIRS… hopefully sometime in the next year, but who knows?

• • •

Our deck is 21 years old and we need to replace it.  To wit the top section of the wooden stairs have fallen apart.

Dramatically, in fact.

You see, the top section of the wooden stairs gave out as Zen-Den started to walk down the stairs to join me on the terrace below.

I saw it happen.

Fortunately Z-D is fast on his feet which is kind of amazing for a chubby older fellow, but there you have it.  He didn’t get hurt.  He used to be athletically-inclined, played team sports, so maybe those experiences helped him in the moment.

Still, unnerving.

  • Did I mention that the deck is 8-9 feet above the ground below?
  • That Mr. Man jumped about 6 feet down to the ground as the stairs gave way underneath him?
  • And that the look of amazement on his face was one for the ages?

Like I said no one was hurt, but now the long tedious process of finding someone reliable to replace the steps, and the deck, has begun.  Spring 2021 seems to be the earliest anyone can get to us.

Of course it is.

Nothing more to say here except stay safe, kids.  When things fall apart may you land securely on your own two feet.

• • •

Questions of the Day: Does anyone have any experience with OR advice about having a deck replaced?  Did you go with wood OR composite?  Did you go with a dark stain/color OR a lighter one?  Did you pick metal posts OR wood or composite?  How did you decide who would build the deck?   

Good Morning To Everyone Except WordPress, My Frenemy

Et tu, Brute? 🤓

Entirely against my wishes in one of the most difficult years of my life, WordPress, my now former friend, has stabbed me in the back by stealing my favorite classic editor. This is no way for a friend to act.

Here’s the dealio. One week after sending me the annual renewal bill for this personal blog, WordPress has dumped their new unwanted editing system on my account. They call it the block editor; I think of it as the blockhead system.

I don’t want this new editor, nor do I need this change. I’m already living in a daily state of confusion and angst without this added burden in my life. This begs the question: would a true friend make my life more difficult during a pandemic? Just so they could get their jollies at my expense?

I’d say ‘NO.’ However as of yesterday I’m being forced to learn a new way to write + edit my blog posts, showing me how little I mean to WordPress. Not that I’m surprised, mind you. I know I am, we all are, pawns in WordPress’s game.

BUT it does bring home the fact that social media companies, all of them, do not have our best interests at heart. They manipulate us into communicating in ways that primarily serve their purposes, not our own.

Will I continue to write a blog in a system that makes more work for me? Truthfully, I dunno. I don’t have to keep a blog, I do it for fun– and let me clue you in, learning a new editing system is the opposite of fun for me.

I’ve no doubt that I can learn how to use this blockhead editor, but I resent having to do so this year because, as we all have learned in 2020, life is too short and precious for stressful sh!t that detracts from living happy and healthy.

Not cool, WordPress. Not cool. 🤨

[At this point I’d like to add an image to this post but I don’t know how to do so. That sentence makes me sad… sadder, I suppose. Also, I have some posts written ahead but I don’t know how to publish them now that I’m in block editor hell.]