Let’s Write Friendlier Blog Posts, Shall We?

Everything old is new again…

SORTING THROUGH ANOTHER BOX of stuff I inherited from my mother and her sisters, I found a small booklet, Let’s write Friendlier Letters by Earle A. Buckley, Director of the The Buckley Institute, Philadelphia, PA.

This booklet, published in 1945, is described as: “A practical course in MODERN LETTER WRITING.” It is 36 pages long and has 21 points intended to help you become a better letter writer.

If I may be so bold as to summarize, the gist of the advice in the booklet boils down to 3 smart writing tips: be concise, be conscientious, be personable.

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AS I UNDERSTAND THEM, the 21 points are as follows:

  1. Every letter is a sales letter.
  2. Make friends with people by understanding their perspective.
  3. Stereotyped, trite, hackneyed phrases serve no useful purpose in letter writing.
  4. Words cost money so eliminate unnecessary ones.
  5. Your opening sentence is your first impression.
  6. Stop writing when you’ve said what you need to say.
  7. Prepare yourself mentally so that you’re thinking clearly about the subject you are about to discuss in your letter.
  8. Your letter must have personality if it is to be perceived as truthful.
  9. Stay away from long sentences because “they’re dangerous.”
  10. Letters are either categorized as “inquiry” or “answer.”
  11. Write in a way that makes the letter look pretty while molding opinions in your favor.
  12. When answering a complaint you must show you understand why the complainant is upset, then move the discussion to friendly terms quickly.
  13. Use contractions to make the tone of your letters seem conversational and natural.
  14. Don’t write like a telegram because your letter won’t be perceived as written by a friendly human being.
  15. Look at the appearance of your letters as you would the appearance of a salesman.
  16. Tell enough to be interesting, but not everything.
  17. Write so that your ideas flow logically + smoothly from paragraph to paragraph.
  18. Your relationship with your stenographer needs to be one of effective teamwork.
  19. Avoid form letters that look “form-letter-ish.”
  20. Get in the habit of editing your letters, you’ll become a better letter writer.
  21. To be an effective letter writer you must sell yourself first so that your tone will be a friendly one, sure to increase your business.

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WITH THE EXCEPTIONS OF Point 4 [words don’t cost money in the blogosphere] and Point 18 [who has a stenographer?], I’d suggest that these points are amazingly good advice for today’s modern blogger.

Good advice that is spot on IF you want to write friendlier, well-received blog posts. Perhaps you do, perhaps you don’t. Who am I to say what it is that you want to do with your blog?

However, if’n you’ve been wondering how to zhoosh up your blog making it more convivial in these stressful, antagonistic times, then may I suggest you heed this old-time letter-writing advice from 1945.

Just a friendly thought. Agreed?

#ThursdayDoors | Finding A Whimsical Building About Local History In A Park

Today I’m joining Thursday Doors, hosted by Norm Frampton, by sharing photos of a fun + unique building that we stumbled upon in a Cincinnati suburban park.    

I’ve not seen anything like this before, both the building and the doors on the building that have doors painted on them.  It’s a double door, double door extravaganza.  Or something like that. 

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On a whim we stopped at a new-to-us park called Home of The Brave Park.  This 54-acre park, established in 2012, is located in Symmes Township, Hamilton County, OH.

Along with sports fields, playgrounds, a shelter, and a veterans plaza, this park has a building unlike any other I’ve seen around here.  It’s painted on all four sides to explain the history of the township, one side focusing on the man who founded the township.

A fast Google search lead me to the life story of John Cleves Symmes, the man featured on one side of the building.  In a nutshell he was a rich NY/NJ Revolutionary War dude who came west to Ohio to make his fortune by selling land that he did, and did not, own to settlers moving this way.

He’s credited for naming many places around here, and is also the father-in-law of President William Henry Harrison [#9] and grandfather of President Benjamin Harrison [#23].

And with that, here are the photos of the exterior of the building.

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DOUBLE DOORS on the front of the building.

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The side of the building where the image of John Cleves Symmes dominates.

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The back of the building showing a melange of images that apparently summarize this township.

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The fourth side of the building.

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A closer look at the FRONT DOOR DOUBLE DOORS on which a FRONT DOOR and a GARAGE DOOR are painted, hence creating a double door, double door extravaganza.

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Self-awareness 101: If I Tell You I’m Doing Nothing, This Is What I Mean

…or maybe you won’t. Who’s to say?

OH MY. Cognitive dissonance. I got it.

The other day I realized that I’ve been saying something that’s not necessarily true.

Yes, that would be me, the one known for telling the truth no matter what.

You see, I keep saying that during these last few months of low-key blogging, aka my Summer Hours, I’ve been doing nothing.

That I’ve been a slug, first class, with honors.

That’s what I tell everyone.

BUT the reality is I’ve been doing many, many things behind the scene here in Chez Bean.  Things that are decidedly not interesting or exciting or worthy of a blog post.

And that last point, I realized in a moment of self-awareness, is how I divide my life now.

After all these years of writing a personal blog.

For the heck of it.

TO WIT, there are personal stories, or topics, that go into this blog and there are personal stories, or topics, that aren’t worth the time to muse upon, let alone type onto this virtual page.

I wish I could tell you that I knew when I started to divide the events in my life thusly, but I cannot.

I just know that’s how I do things.

Now.

And that when I say I’m doing nothing I mean: I’m doing nothing that would interest you so I won’t even mention it.

Daisies: Examples Of Tenacity OR Flowers With Loose Morals?

Daisies are sluts.

Zen-Den said this.  We were outside in our yard, working on the planting beds, trying to make our shrubs and flowers look presentable.  In the process of our gardening we noticed that the daisies were thriving.

Earlier this summer we transplanted them from the front of the house to the back of the house by the deck steps.  In the front yard the daisies were being overshadowed by tall birch trees, not getting enough sunshine to bloom.

In truth we were ready to chuck them into the wooded ravine behind the house but we had a change of heart so we gave them one. last. chance. by the deck stairs.

The daisies have graciously accepted their reprieve, growing by the deck stairs in the backyard where they’re getting 6+ hours of sunshine a day, looking healthy.

Enjoying their place in the sun, so to speak.

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I’m happy that we gave these daisies a new home in the garden because I find them charming, an inspiring example of the old axiom: “bloom where you’re planted.”  

Exhibiting style and tenacity, you know?

However to Mr. Man with his judge-y attitude, they’re hussies, flowers of ill repute giving off a morally dubious come-hither vibe.  Flowers who’ll do whatever it takes to stay in the garden.

Uh huh.

Clearly we differ on this point about the true character of daisies, thus demonstrating a basic principle of human nature: no matter what happens, if two people see it there will be two different interpretations of the same one event.

Is this not so?

Now I ask you, do these daisies look like sluts? Hmmm? Give me a break.