WHO YOU CALLING OLD?
The above advertisement has been following me around the internet like a bored toddler. It showed up on my email sidebar a few days ago and has stayed with me as I research and read all over the intertubes.
I can’t decide if I’m insulted by the advert’s implication that I’m mature [old?] OR if I’m charmed by its desire to help me look better. Presumably.
Of course if you look closely you’ll notice that there’s no indication of the name of the company that makes this allegedly fabulous lipstick nor where I might buy said lippy.
IT’S A SAD AD IF YOU ASK ME.
But here’s the thing, no one has asked me. It’s as if no one cares about my need for or opinion about the product featured in this unsolicited advertisement that will not go away.
And no matter how much I keep smiling about this advert, and all the other unsolicited ones that clutter my computer screen, I cannot help but feel irritated by the impudence of these wet-behind-the-ears companies assuming I’d want to buy anything from them because they’ve decided I’m mature.
PIFFLE, I SAY.
I’ve just resigned myself to the fact that online ads will follow me on the web. It’s now at the point where I don’t even really notice them anymore.
One thing I have noticed however is that books never follow me. I’m often looking up books and yet ads for them never show up. Moral of the story for me – the larger the margin, the higher the likelihood it will show up as an ad.
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Joanne, that’s a brilliant analysis of these online ads. You’re right about no books ever following, but look at one article about lipstick once… and I have a sad ad. I need to learn to ignore these adverts.
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I guess I”ve got to the point where I’m numb to the number or ads that are shown. I just don’t notice them which isn’t very effective in their advertising campaign. I do find them annoying and tend to not want anything from the ones I do see
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teacherturnedmommy, I still notice them and dislike them for cluttering my screen. I think I pay attention to them for the reason you mentioned, I don’t want to accidentally buy something that is being advertised. That’s be just wrong.
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I find it odd that the “mature” woman in the ad has the smooth, unlined skin of a toddler. If the lipstick will do that? Quick! Get me some…
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Rivergirl, YES, YES, YES! I thought the same thing about the woman in the ad. And she has a taunt jowl line like someone decades younger. You’re right… must be because of this lipstick… that is not named.
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Good point, RG. She looks younger than her advertised age!
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nancy, if this is mature then I’m ancient! And you know I don’t consider myself mature, let alone ancient. Stupid advert.
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Call me immature!
I am not yet ripe for fertilizing fields. 😀
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Exactly! Well said.
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What’s pathetic is they want to charge you almost $40 for a tube of lipstick! I guess they think “mature” women have more money to waste. Now the lipstick will be following me. 🙂 https://colortheworldlipsticks.com/products/strong-women-bundle-empowered-flawless-independent?variant=1821846863896&gclid=EAIaIQobChMI4OT-6src4wIVDp6fCh3S7QujEAQYASABEgL4BvD_BwE
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Jill, $40 a tube for lipstick? Oh that’s just ridiculous. Go buy a tinted Chapstick and save your money for when you need to buy an aspirin in the nursing home. By the time we get there, that’ll be the going price for one, I’m sure.
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Jill ~ the link below advertises $14.80 for each lipstick with free shipping in the us.
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[… tinted Chapstick is still cheaper than that. Just saying…]
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Your link is $39 for “bundles” of 3 lipsticks . . . so $13 a tube. I haven’t bought lipstick since the 70’s so I have no idea what it “should” cost.
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I think I was distracted by one of the colors “Huntress.” Oh brother!
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Laughing out loud here. That’s the name of a lippy color? Pretentious much? 🙄
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Piffle indeed. I’d been angry about all the stupid ads that crop up in our social media places, and then I decided to ignore and relax. But now you have me all stirred up again. Lipstick, dipstick. It’s like when I listen to the news, where they say an elderly man was hit by a bike, for instance, and it turns out he’s 64 years old. I scream at the TV: “THAT’S NOT ELDERLY!!!” Piffle.
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Pam, my apologies for bringing up a topic that causes you distress. But yes– lipstick, dipstick is right. I know what you mean about the way in which anyone over 60 is suddenly “elderly” according to the news. Don’t those reporters know that people live much longer now and that elderly is the term for those individuals around *say* 90? Obviously not.
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Obviously not. Those reporters (and whoever made up that lipstick ad) are probably 23 years old. Hmph! (Don’t worry, I feel better now.) 🙂
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No doubt you’re right that the creators of the advert are 23 years old and straight out of college lacking in practical wisdom about how to sell any product to anyone. *sheesh*
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BTW: It’s Color the World Lipstick:
https://colortheworldlipsticks.com/
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nancy, how do you know that? It’s not written on this advert…
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A quick google got me to their site ~ lipstick, mature, women, W. The company has some positive points ~ cruelty free, vegetarian, supports good causes.
But I don’t wear lipstick. I wear lipgloss and lip balm. Cuz I’m a teenager at heart!
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Lip Smackers rule!
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Why yes they do!
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I am smacking my lips at the very thought of Lip Smackers.
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Thanks for finding the info. I didn’t look it up because I don’t want them to continue to hound me with adverts. I’m more of a lip balm girl, too.
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I’ll keep my eyes open to see if her smile comes into view for me too.
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Yes, please do. It’ll be interesting to see if that happens because of your comments here. The ways of the advertisers be sneaky.
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“Mature” – Yeah, there’s a word I won’t be using. Add that to the list with “squeeze” as in “I think you can squeeze through there…”
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Dan, laughing here. Yes, “squeeze” is a good word to remove from your vocabulary. Nothing good can come from using it.
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I’m laughing at the oddness of it all Ally, but now I’m totally into thinking up names for lipsticks for the mature woman. Older is Bolder, Age is All the Rage, I’ve Seen It All and I’m Talking About It, Color Me Wise. Seriously you’ve ruined my day – I can tell I’ll get nothing else done. 🙂
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Deborah, your names are perfect! I hadn’t thought of the how fun it’d be to make up names for this lipstick that I will not be buying. I like “Age is All the Rage.” I wonder which particular shade it’d be? Red? Mauve? Peach?
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Raise your hands everyone who had trouble finding the right lip colour for your old woman lips?
What?! No one?!
I thought so. Just another ad trying to push a non-existent problem on women to create a demand. Don’t they know one of the benefits of getting older is you can see through this crap and call it what it is?
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Deb, ain’t it the truth! I agree that this advert’s idea that a mature woman NEEDS a special lipstick is total crap. It’s almost as if the makers of this lippy didn’t actually talk with any women who were mature… however that is defined. 🙄
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I haven’t worn lipstick for aeons, but that ad stalks me, too. Now that I’ve read the names here, I can’t stop chuckling/rolling my eyes. Good Heavens.
And, yes, please send me ads for things I actually use: yarn, books, good chef’s knives, all-cotton sleepwear and the like.
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nance, I like your list of ads that’d be appreciated, but I have yet to see any of those following me around. The ones I get are like this lipstick one– or sometimes, inexplicably, I get ones for engagement rings. Talk about two different demographics! 🤔
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Or it could be the same demographic ~> targeting women ready to embark on a 2nd marriage quest who need an updated lipstick to accompany the journey.
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True. Maybe that’s the connection. If so, it’s all wrong. Happily married, wearing lip balms.
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Then I can’t interest you in this tube of “Huntress”? 😆
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😊 NO!
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I know a cougar . . . and you are no cougar, Ally Bean!
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HA! I thought I was the only one who got those flashng ads…
But really, I’m here to comment on your use of the word ‘Piffle’
Brings back memories of my Ma (not implying any age similarities at all)
Piffle says it all
🙂
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laura, *piffle* I say to the idea that saying “piffle” makes me a mature woman in need of overpriced lipstick with names that are slightly pretentious. 😊
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Piffle is cool.
😎
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Thank you. I agree.
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I’ve heard that Alexa tells all (and so do our cellphones) – you must’ve been sharing some extra special thoughts, aka, lip service about something, and she ran with it to tell the advertisers on social media to flood your feeds with lipstick ads!? 😉
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Shelley, your explanation makes as much sense as any. Now have I been talking about lipstick in front of Alexa? Well, no, considering I don’t wear lipstick, but hey maybe she misunderstood what I was saying! Sure, that explains it.
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LOL – Alexa is as good as anyone for a bit of nonsense 😉
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Good point. Just because she’s a kind of creepy eavesdropping device doesn’t mean she can’t have a little fun at my expense. But I’m not buying any of these lipsticks. Just no.
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LOL – way to stand your ground and not be tempted by the ads. 😉
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Do you simply think the word “lipstick” and it appeared? I swear these devices can read our minds at this point. So think “million dollars” and see what happens. 🙂
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Tara, I am going to do what you suggest. MILLION DOLLARS…Million Dollars for me… million dollars… I’ll be in touch with you when I receive my loot. 😆
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Can’t wait to hear all about it (and get a .01 % cut for the suggestion — bloggy friends discounted rate).
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But of course I’ll remember you and give you a cut of my loot. I am, after all, sincerely grateful for your brilliant pragmatic idea.
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*bows* I appreciate that. Brilliant and pragmatic. I’m putting that on my biz cards. 🙂
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Please do. No need to hide your light under a bushel, as they used to say.
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My one tube of lipstick (a nice nude shade) is 5 years old and still has a lot of stuff. I’ve never been big on lipstick. When I was a kid it made me break out around my lips. As for ads, I agree with all the commenters. Putting gray hair on a 20 year old model does not make them mature. Actually I know lots of old people who aren’t mature in the true sense of the word! 🙂
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Kate, I’m not much for lipstick either. I couldn’t tell you the last time I bought a tube of it. I like balms, sometimes tinted, sometime not.
I agree about how ridiculous this woman in the ad looks. She’s not mature as in old, she’s just another deception within this deceptive advert for something I have no intention of buying. 🤨
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This year I bought a balm with an SPF and dang I always forget to use it. Just don’t like the feel of greasy lips. If they need a real mature model, I am available. Not cheap, but available.
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Shoot, I kinda miss ads like this since I was introduced to AdBlock a few years ago which makes them all go away on almost every site I visit. I no longer know who people hate or what that one simple trick is that will make my life so much easier. And only thanks to you did I realize they apparently make lipstick specifically for mature lips. I guess even grannies like to look like a cover girl from an 80’s teen magazine every now and then…
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evilsquirrel13, what is this AdBlock of which you speak? I think you’ve nailed it with your assessment of the logic that underpins this ad: “I guess even grannies like to look like a cover girl from an 80’s teen magazine every now and then…” 🙄
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AdBlock Plus is a browser add-on you can download for free that will change the way you look at the internet…. literally, because it will seem really weird the first few times you look at sites you’d normally see those insipid ads on with nice, clear, clean space instead. I was completely unaware that WordPress inserted ads into blog posts until one of the rare times it deactivated itself. I highly recommend it, at least for Firefox, which is the browser I use.
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I’ll look into it. Thanks for the info. I’m not supposed to have any ads on this blog because this is a business level blog. I do see ads on your blog sometimes now that I think about it. Most interesting.
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I hear you. I keep getting the same ad for a full-figure bra! Guess someone’s been in my undies drawer…
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Dorothy, I’ve never gotten a bra or undies advert, and now I’m a little dismayed that I haven’t. What does that say about me? I need good foundation garments, too.
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LOL! Well, this one is particularly ugly so I doubt anyone wants it!
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Well then, I feel better, but have to wonder if now I’m going to *magically* start seeing ads for bras and panties. 🤔
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It is a distinct possibility, unfortunately.
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Yep.
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Ageism, pure and simple, and if those are the only color choices I say even worse. Where is the bright red that a mature woman can and should wear? Not these awful pinky-mauve hues.
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Deb, you’re right about that. It is ageism as a marketing ploy. Because now that they’ve told me I’m old, I must buy their lipsticks? Because the colors are the best? Me thinks not.
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If you ever click on a cosmetics ad on Facebook, you’re done, Ally.
I clicked on a Cindy Joseph’s BOOM! ad once and received enough followups to make me gag even though she courted me with her pro-age byline.
On second thought . . . !
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marian, I didn’t click on this ad for the very reason you mention. I wonder who it is that convinces these companies to bombard a potential customer with unwanted ads? If anything, the more I see an ad, the less likely I’ll ever buy anything from them. Just saying.
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That is odd that there is no information there like a company name or where to get the product. Seems like a waste of their time and effort. I ignore most of the ads I see, although it IS creepy how they track what we look at, then provide matching advertising.
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Margaret, I thought it was *very* odd that an advert didn’t have any company name or store name associated with it. I didn’t click on the advertisement because I didn’t want to know who was behind it. However, if you’re going to have an advertisement for your product then it’d be a good idea to tell your potential customer who you are. Advertising 101. 🤨
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I Googled it and it’s very PC, vegan, cruelty-free, blah blah, and has the PC price tag to boot! I do agree it’s odd that they don’t Brand Themselves online. Isn’t Branding everything these days?!
*applies lip balm*
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joey, well, you know, back in the dark ages when I took college classes on marketing and advertising, BRANDING was THE WORD. But obviously this new lippy company has a different marketing approach as they try to sell me on something I don’t want. So pointless, so stupid.
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Ads are the worst! I’m a thriller writer and research all kinds of strange things. You wouldn’t believe what shows up in my ads. LOL!
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Oh susie, I can only imagine what ads you get. Kind of funny to think about, but no doubt annoying for you. It’s always something…
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I haven’t worn lipstick in forever so they wouldn’t get much from me. I do get the bra ads. The ones I see that gross me out are the ads about stomach issues where it looks like there’s an alien worm wriggling around. I was a victim of the cellphone tapping scenario when I was talking to my husband about our loose shower head and instantly I got an Amazon email about shower head replacements. I had not looked into any such thing because I knew all that needed to be done was to tighten ours. That was kinda creepy to me too.
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Janet, I’ve heard other people talk about their cell phones listening in on them. I tried it once, talking intentionally to Z-D about something we’d never do, but I didn’t get any ads out of it. Very creepy that happened to you.
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Even worse that your cell phone knew you were trying to trick it!
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Oh, I hadn’t thought of that! You are so right, that is worse.
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Well, count me as relieved that “they” have finally introduced a lipstick I can wear! I’ve tried Revlon, Loreal, and MAC, but it keeps slipping off my dried, thinned, wrinkled lips. Actually, maybe a lipstick ad isn’t so bad… I had a toilet follow me for months after I did some research when we needed a new one.
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Janis, isn’t this lipstick ad something? I can’t tell you why it appeared but the lack of company name on it makes me suspicious of it before we even talk about the copy on it. It’s kind of funny that a toilet ad followed you. I don’t think of things like that needing to be advertised extensively.
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I just don’t understand why lipstick must be age-appropriate… but then I don’t wear it very often so maybe I’m missing something.
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I hear you. It seems to me that trendy colors of lipstick might appeal to mostly younger women, but as for the way in which a lippy is formulated… I don’t know how one could be for mature lips only. It’s marketing nonsense I suspect, but then I’m more of a tinted lip balm girl so what do I know about lipsticks? 🤷♀️
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Online ads are soooooo annoying and intrusive. I’m sure I’ll be seeing those “mature” lipstick ads.
Wanna hear something weird? I was out with friends awhile ago. One said she thought her phone was listening in on conversations. Sure enough just as she was about to search for a cupcake place on her phone, before she could type anything, Google suggested Smallcakes–a cupcake place I’d just mentioned in our conversation.
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L. Marie, oh that is a really disturbing story about your friend and her cell phone. I’ve heard other stories similar to that but none so immediately invasive. Of course, now I have to know: did you go to Smallcakes?
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We would have gone, but it was closed already by then. 😄
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Ha! So much for being a good suggestion then. Still… 🤨
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I find that annoying too. I don’t mind it when Amazon recommends things to me based on my previous purchases, but I hate it when they show up while I’m reading the online Washington Post (which Jeff Bezos owns), or any of the other web sites I might surf into. Yes, I really need to see more Magnesium supplement ads as I read about North Korea. – Marty
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Marty, I agree with you. If I buy something from LL Bean then later in the week an ad shows up, I’m ok with it. But this was a random oddly-worded advert for something I don’t want or shop for or care about. So you get ads about Magnesium? That’s rather obscure and niche-y. Lucky you.
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It’s really sad – and totally agree with your last statement
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Thanks. Advertising is weirdness anymore.
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So true
Drives me crazy to hear that pickup commercial (Ram?) that has the song “NaNaNaNaNANaNA Hey Hey, good bye”
I know “good bye” sounds like “good buy” but…..
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I never thought about how “bye” was “buy” before. I thought the “bye” was as in good-bye to whatever you’re driving now. Still, agree. That’s an annoying commercial.
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So much sneaky suggestions nudging you these days?
Considering it’s GMC and not Ram, failed to secure product recognition for me….but then that’s me..the picky one
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Name recognition? Whatever is that? Most commercials are just a blur of images. No branding. No message. Just an “aren’t we so clever?” 15-30 seconds of nothing.
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I have been rather unfortunately mature since about age 12 – and only wore lipstick a short period in my late 20s. Now about these creepy ads…
It bothers me that if my husband shops for something one one of his devices, ads for it start showing up on MY devices. As if I didn’t have enough unwanted ads already!
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Eilene, that’s fascinating. I don’t think that’s happened to us yet. But it is a bit too intrusive to be coincidence and is intrusive enough to be weird. Adverts seem to annoy more than inform anymore.
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I would never click on an internet ad intentionally. Do they really sell stuff that way?
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I can’t imagine that they do. I never click on them either, even if I know the company. To me, the mature woman in question, I think these adverts are a plague upon my screen.
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At least they’re trying to sell you make up – they want me to buy life alert alarm buttons! (kidding)
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Oh my! 😳
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Hi, Ally – I wish that I could be more like so many of your commenters and simply be immune to these pesky ads. Sadly, I cannot….and they drive me crazy! I greatly appreciate blogs like yours that are ad-free. Thanks so much for this — its a little piece of Heaven!
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Donna, I don’t like ads, either. I find them off-putting and they make me NOT want to buy the products and services they are trying to sell me. I keep this blog ad-free on purpose. I figure no need to promote something I don’t approve of– plus it just looks prettier to have a blog without ads. Yes, I am that vain. 😉
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And, it’s a great haven for your (very appreciative) readers!
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Thank you! I appreciate the fact that someone has noticed the ad-free-ness.
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PIFFLE? Do I need to look that one up in the urban dictionary because it’s something only cool young people like you say?
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Yes, Betsy. Piffle is a cool hip word that we young ones say when we’re talking among ourselves and don’t want our parents to understand us. As if… 😉
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Okay, but I still don’t know what it means! Never heard it before. Is it actually an acronym? Sound effect? Like Pff…
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Oh, I’m sorry. I should have defined it better. It means that you think something is trivial or stupid. It’s an old-fashioned word that proper ladies way back when would have said as an exclamation tinged with judgement.
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Just looked it up in Merriam-Webster and it says that in addition to being a noun it is an intransitive verb. I don’t know how to use it as a verb. I only know it as a disapproving exclamation.
[Also I was being facetious in my first comment. No kid today would ever say piffle. Sorry for the confusion.]
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All cleared up now, thanks. Learned something new today!
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That’s really strange. How can they get you to buy it if you don’t know what it is? Maybe they’re waiting for you to become super curious and then they’ll disclose the name.
I think I have an ad blocker. Some magazines won’t let me read their articles unless I turn off my ad blocker. I’ve never looked into how to do it, so I just look for another article.
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Nicole, I think this is a strange advert, too. You know there’s this concept called branding wherein a company makes certain a customer knows what company it is and never forgets what company it is. This group? They don’t even want me to know who they are.
Another commenter mentioned ad blocker. I don’t have that, but maybe I should. Of course with it I’d never know about the wacko-ness of ads these days. 🙄
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You have a point. Maybe I should turn my ad blocker off. Sometimes ads can be fun.
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Only sometimes. Most of the ads I see are insipid, but occasionally there is one that is worth seeing.
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White hair and thin lips doesn’t make you mature. Just sayin’. What AdBlocker doesn’t get, I ignore. Ads are wasted on me except for the occasional entertainment value.
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Elen, good assessment of this ad. I never follow any ad that shows up. If I’m interested in buying something I know how to search for it online, thank you very much. smh.
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I remember being freaked out when ads for neurosurgery appeared in my side-bar. After a bit of thought, I realised I’d been in email conversation with a friend about a mutual friend’s brain tumour. Yup, good old gmail was a-spying on me. I’ve learned to expect it now. I don’t much like the age-related stuff, but you wait till the ads are all about funeral plans. Just sayin’ …
Oh & as always, loving the *piffle* 😀
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Deb, oh that’s just awful. On so many levels it is just wrong. I have yet to have medical adverts follow me around, so I guess that’s something to be thankful for. But I still say *piffle* to it all.
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It’ profiling, dammit!
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Pam, I hadn’t thought of it like that, but you’re right. Humph.
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😉
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Oh ya – I got that ad too Ally. I AM mature, and I was still annoyed at the insinuation that I was mature. A few years ago, the local paper’s cub reporter wrote a story about an elderly woman being involved in a traffic accident. The article had just been posted online where I follow the newspaper tidbits on Facebook. So,”elderly” was 55 in this instance and I reacted with a harumph, but didn’t comment below that online story. I looked who wrote the story as they have had the same stable of reporters for years. I didn’t recognize him. Before I finished reading the article, the comments started pouring in, all pertaining to the “elderly” age reference. I went back later to see if the reporter apologized – nope. No apologies by the reporter in the comments section, but I noticed the story was amended shortly thereafter to eliminate the “elderly” reference. (The nerve! as my mother would say.)
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linda, that’s a hilarious story. The reporter may not have had the grace to apologize but the readers made it clear that he was wrong. I won’t mind the term “elderly” being applied to me when I hit 90, but anyone at 55– I don’t think so.
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It seems I always have a story – I was making some progress in Reader when I heard chirping. This is a blogworthy tale … it was not the smoke alarm in the cellarway, but the C02 alarm downstairs – it is not unexpected as it was installed same time as the furnace in 2012. I had the HVAC guy bring it – they had a sale on them. So I went downstairs to quiet the beast and pulled it out of the wall outlet … it kepts chirping. I turned it over – I see no battery case. Usually it says “put battery here” as if you could not figure that out. So I find this white plastic square and guessing it is the battery and I’m not worried as the chirps are 30 seconds apart meaning low battery. I pulled out the white case and inside it says “the battery has now been removed” … great, that’s a start, but it’s attached with the umbilical-type cord to the alarm. It is a lithium battery … I should cut it out but it is lithium which I would rather not trifle with.
I am now going to search the directions online since they left me no directions and hopefully figure it out, otherwise is going to spend the night outside chirping to the crickets. I’m telling at least one person in case I don’t return. 🙂
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Well, I’m hoping you made it through the night with your chirpy little gadget. I’ve had good luck finding directions online for small gadgets like yours, thus I have high hopes for you. And if didn’t find what you needed, I image the crickets outside had a fascinating night with their new electronic friend, CO2.
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Omg – laughing (and hubs too- cod I read it to him) your comment about the bored toddler
Whew
And you can tell I am getting caught up on some posts here – so hope you don’t mind a little more of moi today.
So is the ad limited in info just to get you to click so they can leave you a “drive by cookie”
And infect your mature woman blogging?
—
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Yvette, I like your “drive by cookie” explanation of this advert. I imagine you’re right in that the info is limited for exactly the reason you mention. BUT it won’t work with me. No way am I going to click on this stupid ad. I don’t need their lipstick and I don’t like their marketing approach. So there.
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same here – no way am I clicking – and recently I tried to reply on a blog – just hit reply – at Patti’s blog and twice it gave me a fake link to “update flash player” – and that seems Phishy big time
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I also hate that marketing approach and I get some too –
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I’m glad you mentioned the “update flash player” thing. That’s been happening to me this past week, too. On many blogs in fact. Now what’s the scam, eh?
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I think it is more of the “drive by cookie” crap – and if folks click anything it can deliver code to their computer —
– or it is really going to take us to the mature lipstick page – like they really want some of ladies to check out that unknown brand of lipstick – ha
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You go, girl! 🙂
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